Category: trends

What A Girl Wants – In A Cover

In my last book review, I mentioned how I ended up angry, tossing and turning, instead of sleeping, after finishing the book. I want to expand on my reaction. As I mention in the review, I was drawn to the book  initially by its cover. As a warm-blooded, heterosexual female, with an affinity for all …

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T is for Trends and Target Market

A to Z Challenge letter T… Vampires. Cowboys. Shape shifters. Shape-shifting cowboys and vampires. Sweet. Sexy. Erotic. Down-home and jet-setting; traditional, e-pub, and Indie. The latest trend in Romance novels is…everything, and anything. Traditional publishing rules—whereby editors and Houses decide what readers want and then publish accordingly—no longer apply, not in a tech-savvy world where …

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Permanent link to this article: https://www.deborahsmall.com/t-is-for-trends-and-target-market/

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